Reditus adds Marketing Cloud to its Quote-to-Cash expertise
Being a front runner in the Quote-to-Cash domain for many years, Reditus is a recognized expert in the process from customer interest to revenue recognition, talking the language of sales, finance and operations. We are partnering with our clients to scale and optimize their business whilst focusing on customer success and injecting deep know-how of Salesforce platform and industry best practices.
Whilst challenging & inspiring clients, we realized that the marketing and communications processes play a vital role to create seamless & unified customer experiences whilst streamlining the company’s revenue cycles.
We are excited that Jasmijn Bastiaansen is joining our team to spearhead the marketing practice. She is bringing tons of hands-on experience and leadership in the domain, and a track record of successful projects and delighted client stories.
With the help of Jasmijn, marketing at Reditus will go beyond the traditional personalized communications with newsletters, welcome journeys, loyalty programs and lead nurturing. The Reditus team is looking into supporting our quote-to-cash clients with a true multi-cloud approach leveraging the power of the Marketing Cloud platform.
With the addition of Marketing Cloud to the Quote2Cash portfolio of Reditus, we will
- Optimize the marketing data with sales and pricing strategies to target the right audience with relevant offers.
- Ensure consistent messaging, pricing, and offers from the first touchpoint over quoting to ordering and contracting
- Accelerate the sales and qualification process leading to more accurate quotes and proposals.
- Tailor pricing & discount strategies based on real-time market trends and customer behavior.
- Connect marketing campaign performance with sales and revenue data, in order predict revenue more accurately.
- Improve marketing strategies for cross-selling and upselling existing customers via self-service
Marketing Cloud use cases
- Win-Back Journey – Re-engaging inactive or churned customers with personalized offers.
- Contract & Renewal Journey – Automating renewal reminders and offering contract management.
- Billing & Payment Journey – Ensuring customers receive timely reminders and confirmations regarding invoices and payments.
- Cross-Sell & Upsell Journey – Recommending relevant products or services based on data and insights from marketing journeys
- Transactional communication Journey – Sending automated confirmations, contract updates, renewals, appointment reminders
We are looking forward to partner with companies who want to optimize marketing processes.
Please do not hesitate to call us if you want to explore what the magic of combining Quote-to-Cash with Marketing Cloud can mean to your business.
